People

People

Bao Nguyen

Bao Nguyen: How a Vietnamese-American Director Got Started Making Movies in...

After playing a hand in documentaries that were featured on media including HBO and the New York Times, and others that won awards at...
Suistainable living in Ho Chi Minh

Helly Tong and The Yen Concept: The Future of Sustainable Living

As we explore the untold stories of the new Vietnam, one of the ongoing mysteries are the people and brands that represent “Á Đông”...
Darren Chew and District Eight

Darren Chew and District Eight: Starting a Furniture Design Revolution in...

Launched in 2009, L’Usine has set the standard for a new wave of entrepreneurs pursuing the evolution of modern Vietnamese brands. As one of the...
Taembe Featured

Babies Everywhere: How Taembe Plans to Expand as Vietnam Grows Up

As Vietnam undergoes a demographic shift and sees rising consumer demand for higher quality products, internet startup Taembe hopes to ride the wave. Vietnam is...
Luis Antonio Torres

Luis Antonio Torres: Why the Aspirational Dollar in Vietnam is Higher...

Fashion is an ever evolving subject in Vietnam. There are its highs and its lows. The men’s and women’s basics. And then there are...
Linh Thai

Linh Thai: Earning Her Stripes in America, Building Her Company in...

Many people say that if you’re going to work in Vietnam, you should do it while you’re young. But is that necessarily the right or...
T from Chopp healthy food

How Chopp Plans to Make Healthy Food Accessible in Vietnam

It’s common to see expats, travelers, and even locals spending most of their meals at restaurants and cafes. It’s not hard to find restaurants...
Matthew Tran and Boosted Boards

Matthew Tran and Boosted Boards: Building a Silicon Valley Startup as...

For many overseas Vietnamese, it can take as long as 10 or 15 years before finally getting the chance to visit the motherland. For...
Le Ha Truc - Herpas

Ha Truc: Building the Vietnamese Brand as a Young Millennial

(Xem bài viết tiếng Việt tại đây) One of the mysteries of modern Vietnam is the lifestyle of the young Vietnamese millennial. What are they doing...

Peter Cuong Franklin: Elevating Vietnam’s Cultural Brand Through Food

One of our goals at Vietcetera is to shed light on the leaders of the steady modernization of Vietnamese brands. Many of these leaders...