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Communication Strategy For Startups During Covid-19: Tips From Investors, Media And Business Owners

Communication Strategy For Startups During Covid-19: Tips From Investors, Media And Business Owners

In the startup ecosystem, the media plays an outsized role as a connector between the startup and its stakeholders, such as investors, B2B and B2C customers, business partners and press agencies. As we find ourselves in the midst of a persisting and complex pandemic, startups face the same challenges as SMEs and large companies, including having to drastically change their communication strategies. Now that our normal way of life has been disrupted, the way we access information has been transformed […]


Enjoy One of Saigon’s Favorite Afternoon Teas At The Lounge At The Sheraton Saigon
Enjoy One of Saigon’s Favorite Afternoon Teas At The Lounge At The Sheraton Saigon

Originating from the desire to fill the long, empty free time from lunch to dinner, Duchess of Bedford VII Anna Maria organized a tea party accompanied by snacks along with her friends. This habit was gradually welcomed and maintained as a part of the lifestyle of the elite at the time, starting in the first half of the 19th century. By the early 2010s, afternoon tea has made its way to Vietnam and is still considered an elegant experience, loved […]


Ask A Senior: Calvin Bui Shares His Insights Of Opening Restaurants In Saigon
Ask A Senior: Calvin Bui Shares His Insights Of Opening Restaurants In Saigon

With Saigon growing more rapidly into its destined reputation as one of Asia’s most exciting food hubs, more business owners are daring themselves to take risks by betting on the city’s growth and attraction. Among them is Calvin Bui, a Vietnamese-American chef who kickstarted his career at chef Charles Phan’s Slanted Door in San Francisco. He now has many venues of his own within the heart of Saigon. El Camino, a much loved Korean-Mexican fusion restaurant that is finding a […]


New To The Scene: Four Beginner-Friendly Craft Beers
New To The Scene: Four Beginner-Friendly Craft Beers

This post is also available in: Vietnamese In this article, Vietcetera introduces four beers selected for their accessibility to people new to craft beer. These were chosen for their relatively low alcohol contents (ABV) and mild bitterness indices (IBU), making them excellent choices for those who are just starting to explore the craft beer scene. We also recommend these craft beers to anyone looking for a lighter brew that does not skimp in quality or flavor. Thanks to the professional […]


A Brewmaster's Cookbook: Three Craft Beer Recipes In Vietnam
A Brewmaster's Cookbook: Three Craft Beer Recipes In Vietnam

This post is also available in: Vietnamese With hundreds of different kinds of craft beer options available in Vietnam, knowing what to try first can be an intimidating experience. To help guide you in the right direction Vietnam Craft Bia asked three local head brewers to deconstruct each of their favorite craft beer recipes. Three head brewers select their favorite craft beer recipes Nobody knows craft beer better than the people who make it. As Vietnam’s craft beer industry continues to […]