Facebook In Real Life: Where The Digital World Turns Tangible | Vietcetera
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May 07, 2024
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Facebook In Real Life: Where The Digital World Turns Tangible

Immerse in real-life digital interactions at Facebook IRL in Ho Chi Minh City.
Facebook In Real Life: Where The Digital World Turns Tangible

Source: Meta

Since its introduction to Vietnam in September 2006, Facebook has completely changed how Vietnamese people connect, share, and express themselves online. Today, with a staggering 72.7 million users, Vietnam ranks seventh worldwide in Facebook usage, as reported by Statista. This surge has given rise to a vibrant pop culture, particularly among Gen Z, who have grown up with Facebook statuses, Instagram photos, and the latest buzz on Threads.

While the internet is often seen as a virtual domain, what if we could flip this notion and bring the digital connections of the past two decades into the physical world?

Meta aims to do just that at the upcoming Facebook In Real Life (Facebook IRL) event in Ho Chi Minh City on May 10-11, 2024.

What makes the real-life Facebook experience so special?

The Facebook In Real Life (Facebook IRL) event in Ho Chi Minh City, following the inaugural New York event, offers a unique blend of digital and physical worlds. Themed “Cham Facebook - Tram ket noi,” this event translates Facebook’s digital charm into tangible interactions, allowing attendees to explore fresh social trends and Meta's latest innovations.

Authentic Human Connections

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Recognizing the diverse personalities of its attendees, the event also includes a “Yên Zone,” a tranquil space where introverts can unwind. | Source: Meta

At Facebook IRL, you can move beyond digital likes and comments to real-life handshakes and conversations, meeting people face-to-face rather than through their digital avatars.

Participants can dive into creative workshops, such as customizing bucket hats, designing personalized phone cases, and learning how to create and care for your Kokedama moss ball plants—all hands-on activities that spark creativity and interaction.

Recognizing the diverse personalities of its attendees, the event also includes a “Yên Zone,” a tranquil space where introverts can unwind, enjoying mindful moments and complimentary refreshments away from the bustling event activities. This space ensures that everyone, regardless of their social preferences, finds a comfortable space to enjoy the event.

Dynamic Interactive Spaces

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Immerse in Meta's interactive booths. | Souce: Meta

Not just limited to Facebook, the event features interactive areas for Instagram, Messenger, and Threads, enabling visitors to enhance their digital content creation skills, particularly with Reels to turn fleeting moments into lasting impressions.

The event also provides immersive experiences tailored to Gen Z preferences from sponsors, including La Vie, VinFast, GSM, Nutriboost, and Oreo.

Learning from the Best

Participants are welcome to join free workshops led by top content creators like Thanh Thanh Huyen, Pit Ham An, Thay Beo U40, Khiemslays, Meichann, Phuc Thanh, and Tung Kong. These content experts will divulge their secrets to captivating audiences and crafting lively content for Reels and Threads.

Additionally, young attendees can participate in exciting quizzes about their favorite Meta platforms, with the chance to win unique, themed prizes from Facebook.

Step into Facebook IRL, where the digital world meets real life most vibrantly, and leave with unforgettable memories, new skills, and maybe some meaningful connections!

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Source: Meta

Facebook In Real Life

The event welcomes attendees aged 18 and older at no cost. Please note that experiences, refreshments, and snacks are available in limited quantities and will be offered on a first-come, first-served basis.

For more information and to register your interest please visit here.

Opening Hours:
Friday, May 10 - 1:30 pm to 7:00pm
Saturday, May 11 - 8:30 am to 5:00pm

Location:
Capital Studio, 212 Ly Chinh Thang, Ward 9, District 3, Ho Chi Minh City, Vietnam