Fashion

The story of Thai Nguyen — A fashion designer who became the first Vietnamese host on Netflix

A year since the brand's first launch, LouLou is now introducing its second collection: Glow Tint — a lip oil that comes in 6 unique and eye-catching.

Growing up with a love for scents and fragrances, for Rei Nguyen deciding which career path to pursue was a no-brainer. After graduating from a studio for olfactory design in Tokyo, Rei, who was the first Vietnamese to successfully organize a fragrance exhibition in Japan, returned to Vietnam to launch NOTE - The Scent Lab.

Coolmate — a young Vietnamese clothing brand — offers an antidote to on-trend shopping, offering high-quality, out-of-season essentials for men's wardrobes.

We asked the team behind TheBlueTshirt’s “Workwear" collection about their inspiration, brand’s philosophy and the affinity they feel for Vietnam’s working women.

As Vietnamese, we are living in a remarkable era, when the world regards our country as a “land of promise” for the global textile and garment industry.  In 2019, Vietnam’s fashion market has welcomed a great deal of international brands in all segments. We’ve also witnessed a robust growth of numerous local brands. Some have defined their own style, while others are still in the making. Meanwhile, on the global front, a large number of Vietnamese designers and fashionistas are […]

Sneaker cons. Celebrity collabs. Multi-million dollar resale empires. Collectible kicks have become serious business. Admittedly, the rarified world of mythically collectible sneakers has little bearing on purchasing decisions of non-sneakerheads. If all you are after are some classic white sneakers to complete your capsule wardrobe, the trip to the store doesn’t have to cost an arm and a leg. Vietnam’s sneaker shops are well stocked with affordable models by the likes of Nike, Adidas and Vans. Many Vietnamese Millennials and […]

After more than two decades of dedication and creating a new era for Vietnamese fashion, fashion design Nguyen Cong Tri has cemented his status in the Vietnamese fashion industry, becoming a great inspiration for young Vietnamese talents not only in fashion, but also for any who love art. His twenty years of fashion is a journey marked with many ups and downs, but also a lot of miracles. On this journey, Nguyen has been able to wow the industry through […]

Inspired by her partner Pierre-Antoine Brun, COO and Co-founder of Leflair, Lisa Le Long started her own entrepreneurial venture with RE.LOVED. RE.LOVED is a platform with the mission of connecting buyers and sellers of pre-owned luxury goods, giving these items a second life. Born and raised in Paris, Lisa, a French-Vietnamese now living in Ho Chi Minh City, arrived in Vietnam to kickstart her career at fashion magazine L’Officiel Vietnam. Before RE.LOVED, she also started Saigon Lifestyle Guide, a zine […]