According to the General Statistics Office, 1 to 1.3 million people migrate from rural areas to cities in Vietnam each year. This rapid urbanization places increasing demand on lifestyle services like laundry and drying facilities in major cities such as Ho Chi Minh City.

In densely populated urban areas, where many young professionals and small families live in rented rooms or apartments, owning a personal washing machine is often impractical due to limited space. Moreover, the lack of proper ventilation for drying clothes poses a common challenge, often resulting in damp, musty garments in these confined living environments.

To address these challenges, laundry and drying services, including pay-by-weight options, have emerged as a practical solution to meet the hygiene needs of city dwellers.

Hygiene Matters: The Case Against Kilo Laundry

Traditional laundry services typically operate on a pay-by-weight basis with scheduled pickups and deliveries. While convenient for some, these services come with significant drawbacks. Hygiene concerns top the list, as there is no guarantee your clothes won't be mixed with others, increasing the risk of cross-contamination.

Additionally, turnaround times in central areas can take 3-4 days unless customers pay extra for express services. Heavier items, like winter clothing, also drive up costs.

For busy urban dwellers, these inefficiencies make traditional laundry services less practical and appealing.Yet, owning a personal washing machine is often not feasible due to space constraints in rented accommodations.

Why Self-Service Laundromats Are the Future

Alliance Laundry Systems (ALS), the world’s leading manufacturer of laundry equipment, has pioneered the introduction of high-end laundromats in Vietnam. With over 100 years of experience and a 65% market share in Thailand, ALS is setting the benchmark for modern and efficient laundry solutions.

Completely different from traditional laundry services, this model not only addresses hygiene concerns but also optimizes customer experience with outstanding advantages:

• Advanced hygiene systems: Each customer uses a separate machine, ensuring no cross-contamination. The machines are also equipped with automatic drum-cleaning features between uses.
• Quick cycles: Each laundry cycle takes only about 30 minutes, saving customers significant time.
• Transparent costs: Users pay based on the actual weight of their laundry, with no hidden fees.

With advanced IoT technology, ALS’s laundry systems are not only environmentally friendly but also significantly reduce energy and water consumption, aligning with the sustainability goals of modern urban cities.

ALS’s laundromats not only save time but also meet the growing demand for sustainability, utilizing high-tech, energy-efficient, and water-saving equipment that perfectly fits the development goals of modern cities.

A Growing Market Opportunity

This model has already thrived in Thailand, where over 5,000 laundromats opened within just five years. In Vietnam, the potential for this business is enormous, driven by a growing middle class and increasing demand for quality utility services.

Laundromats represent an ideal business opportunity for property owners, café operators, and convenience store chains. They not only increase property value but also attract a steady customer flow, ensuring stable revenue streams.

Advanced IoT-enabled technology from ALS allows investors to manage operations with ease. Remote monitoring systems reduce maintenance time while optimizing productivity. With only 5-6 cycles per machine per day needed to break even, the business model promises reliable and sustainable profits.

Additionally, laundromats can serve as community hubs, offering amenities like Wi-Fi and comfortable spaces, encouraging repeat visits and fostering customer loyalty.

The Upcoming Opportunity

Recognizing Vietnam’s potential, Alliance Laundry Systems (ALS) showcased its most advanced technologies at the Vietnam International Retail & Franchise Show (VietRF), held from October 31 to November 2, 2024, in Ho Chi Minh City.

As a leading event in the retail and franchise industries, VietRF attracts numerous local and international exhibitors annually, providing a critical platform for global brands to connect with potential franchisees and explore regional business opportunities.

Through its participation in VietRF, ALS reaffirmed its commitment to bringing modern laundromats to Vietnam. The event marked a significant step forward in introducing advanced, sustainable laundry solutions tailored to the needs of Vietnam’s growing urban population.

Established in 1908, ALS has become the world leader in manufacturing professional laundry equipment.

Today, the company sells industrial laundry equipment through over 1,000 distributors in more than 140 countries. By partnering with ALS, distributors, and laundromat operators can leverage the company’s extensive experience, innovative products, and robust support network.

For more information and to become an investor, visit our website.