Ask A Senior: Huynh Vinh Son On Creative Struggles | Vietcetera
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Ask A Senior: Huynh Vinh Son On Creative Struggles

Huynh Vinh Son nicknamed himself Sói Ăn Chay (‘herbivorous wolf’) because “carnivorous wolves are the status quo.” He specializes in fun, twisted copy that takes an extra second to comprehend then rewards you with a smile on your face. Celebrating his 10th year as a copywriter/creative director, he met with Vietcetera’s writers to reflect on creative work and the advertising industry.

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