Criticism is easy, art is difficult - Philippe Destouches
What are the standards for feedback? Have you ever received a lot of “nine people ten ideas” comments for your creative work?
Happiness Saigon believes that creative ideas can make positive changes. To achieve those impactful ideas, valuable and highly directional comments from a creative expert are the foundation to make ideas better.
Therefore, Happiness Saigon wishes to foster the creativity of all young talents by organizing Portfolio Night - an international event initiated by The One Club For Creativity.
On June 2, Portfolio Night - a famous Portfolio night dedicated to young creative talents from different Universities in Ho Chi Minh City.
Portfolio Night is a place where potential copywriters, art directors, and designers can meet face-to-face with big names in the advertising world from domestic and foreign companies such as Hao Tran from Vietcetera, Trong Nguyen from Dinosaur, Tien Vo from Ogilvy Vietnam, Jazz and Nichi from Happiness Saigon and many famous Creative Directors to receive useful suggestions.
On the day of the event, each participant will spend about 1-2 minutes to present their Portfolio, 1-2 minutes to summarize ideas, and 1 minute for Q&A with the Creative Directors.
In this event, Happiness Saigon will create a challenge with UNICEF with the theme "Clean water for children to wash hands." Your task is to come up with ideas to help raise awareness and change behavior about this issue.
While reviewing and evaluating the work of young creative talents, the Creative Directors will select one worthy All-Stars award winner and win a seat in the All Stars Program organized by The One Club for Creativity. In addition, the winners also get the opportunity to work at Happiness Saigon.
For the creative advertising industry in general and Happiness Saigon in particular, this event will inspire, guide, and orient talented talents on the power of creative ideas and take the first steps toward a creative career ahead.