Michael Tatarski's profile at Vietcetera | Vietcetera
Michael Tatarski


Michael Tatarski

The Food And Beverage Market In Vietnam: 5 Future Factors

A new report from Decision Lab outlines five important factors that the food and beverage industry in Vietnam would be wise to take into account when making investment or expansion decisions. As the population surges and the foodservice sector widens following vast economic growth, innovations in the industry are becoming necessary for restaurants wanting to fully maximize profit margins. Disposable incomes are rapidly rising throughout the country, and especially in the three biggest cities of Hanoi, Danang and Ho Chi […]

Consumer Trends In Vietnam: New Shopping Habits Emerging In 2017

Ho Chi Minh City is home to an ever-growing array of shopping malls and supermarkets. From E-Mart in Go Vap to Vincom Center in District 1 and VivoCity in District 7, there is no shortage of huge shopping centers aimed at many of the city’s districts. One would think this is a sign that malls and supermarkets are succeeding, but in fact the opposite may be true. Visit these centers and it quickly becomes apparent that many people aren’t actually […]

How Vietnam’s Restaurant Scene Is Evolving In Q2 2017

New data from Decision Lab’s Foodservice Monitor shows that the number of out-of-home dining visits in Vietnam’s three largest cities grew by 0.7% in the second quarter over the same period last year. This is encouraging for restaurants after a slow start to the year, but this growth did not benefit every segment equally. In fact, the lower end of the market posted the strongest growth, namely street food, convenience stores and canteens, the data shows. Higher-end segments, and especially […]

Why Vietnamese Consumers Spend More On Drinks Than Food

It’s a well-established fact that Vietnam consumes a huge amount of beer annually. In fact, it’s near the top in Asia in terms of per-capita consumption. However, new data from Decision Lab shows that major market opportunities are also available in the healthy soft drinks sector. Overall Vietnam’s beverage industry was worth VND30 trillion (USD1.3 billion) last year, a figure that will only rise as the country’s economy continues to expand and disposable incomes grow further. In this latest collaboration […]

The Best Stops Along The Ho Chi Minh Highway

Vietnam is becoming a more popular international tourism destination every year, but the vast majority of visitors likely stick to the well-worn trail of coastal cities in between Hanoi and Saigon. Everyone knows Mui Ne, Nha Trang, Hoi An and Hue, while Ha Long Bay also makes an appearance on most itineraries. Inland destinations such as Da Lat and Sapa are widely known, but they are two of the few non-coastal locations regularly mentioned in guides and online rankings. This […]