The Heart Of Sustainability: KBank's Focus On Human Resources

A Legacy Of Trust And Regional Impact

KBank aims to be the “Regional Bank of Choice,” expanding its presence across seven AEC+3 countries and offering direct financial services through its networks in China, Laos, Cambodia, and Vietnam. The bank also partners with local banks in Myanmar, Vietnam, and Japan. In Indonesia, KBank is currently the majority shareholder of Bank Maspion, with a share ownership of 84.55%.

Established in Thailand in 1945, KBank has earned a reputation as one of the country's most respected financial institutions. Upon entering the Vietnamese market, KBank prioritized building relationships with customers and employees, fostering a culture of trust and service excellence.

Central to KBank's mission is a commitment to creating meaningful, lasting impacts, driven by a deep belief in its people.

“Beyond The Limits" - KBank’s Promises For Sustainable Development

KBank’s philosophy is straightforward: individuals are the greatest asset. This belief is woven into the bank’s employer promise: “A Meaningful Journey to Grow and Make Impact to the World”. For KBank, employees aren’t just part of the organization—they are the foundation of its success. And to create a meaningful journey, there are some key factors.

“To succeed at KBank, you'll need to be comfortable stepping out of your comfort zone and continually developing your skills. Our work environment is fast paced, this includes unlearning outdated knowledge, relearning updated information, and acquiring new skills. We encourage open sharing of ideas and are not afraid to fail and learn from our mistakes” says Mr. Chatuporn Boozaya-Angool, General Director of KBank Vietnam.

To make an impact on the world, KBank employees are encouraged to embrace a culture defined by the spirits of Push Beyond the Limits, Win as a Team, Learn and Develop, and Create a Better Tomorrow. These values aren’t just words; they shape a dynamic, inclusive workplace where innovation, risk-taking, and learning are celebrated.

Continuous Learning: The Backbone Of Growth

“Half of wisdom is learning what to unlearn.” (Larry Niven). In today’s rapidly changing financial landscape, learning is not just an option—it’s essential. KBank has fostered a culture of continuous development, where employees are encouraged to unlearn outdated practices and adopt new skills.

At KBank, wisdom can be gained through the process of working with clients - as Nghe Nguyen, Product Manager at KBank Vietnam, speaks to the importance of learning in his role: “To proactively develop new products in response to customers’ constantly changing needs and preferences, it's not solely about making profits. It is also about self-development, something you gain without realizing.”

Employees at KBank are not just doing their jobs—they are building careers, growing personally, and contributing to the bank’s long-term success.

“You should be adaptable and flexible, able to quickly adjust to changing market conditions, client needs, and internal priorities”, adds Nhung Ngo, Relationship Manager at KBank Vietnam, “At KBank, we operate in dynamic and fast-paced environments where agility is essential. I’m proud to work at KBank as a Relationship Manager. I feel I can be at my best and unleash my potential to shine.”

KBank’s commitment to human resources lived out every day by its employees. Whether it’s working with clients, managing products, or driving sales, KBank’s team members are the true agents of change.

Pham Ly, Sales Manager at KBank Vietnam, shares his experience: "Every day is a joyful challenge that comes with opportunities. My team and I work collaboratively across functions to win as a team. By delivering value to customers and driving growth, we play a vital role in shaping a brighter future for both our team members and the customers they serve.”

These personal stories highlight how KBank’s approach to employee development translates into real-world results. Employees are given the tools and support they need to grow, not only making them more effective in their roles but also contributing to the bank’s overall mission of sustainable growth.

KBank And Customers - Financial Solutions For A Sustainable Future

With the customer-centric principle of "For customers first, since 1945," KBank differentiates itself in competitive markets like Vietnam. A key innovation is the K PLUS Vietnam mobile app, which has transformed access to financial services for 1.49 million K PLUS Vietnam users, providing a seamless banking experience and enhancing financial accessibility for individuals and businesses.

KBank Vietnam's offerings extend beyond digital banking to include credit cards, loans, corporate finance, and cash management solutions tailored to diverse customer needs, promoting long-term business growth.

Pham Ly captures the brand’s mission: “It's not just about sales—it's about making a positive impact that lasts” emphasizing KBank's commitment to delivering real value and supporting sustainable development.

A Vision For The Future - Sustainable Development In Vietnam

KBank envisions a sustainable future for Vietnam, aiming to rank among the top 20 banks by assets by 2027 while supporting the country's economic growth. The bank is dedicated to helping businesses and individuals achieve long-term development goals through innovative financial services.

Central to KBank’s commitment to sustainability is the synergy between its people and technology as the global context is changing continuously and rapidly. KBank enhances workforce skills and knowledge, fostering sustainable growth for the bank, its customers, and the community. If you would like to be a part of excitement –"A meaningful journey to grow and make an impact to the world", come and join our team.