Kevin Doak, General Manager (CHC) Sanofi Vietnam: Pharmaceutical Marketing in a New Light - S2#27

Kevin Doak is the General Manager in Consumer Healthcare (CHC) at Sanofi Vietnam and Cambodia, a healthcare cooperation that has received multiple major marketing awards in addition to providing high-quality pharmaceutical products for consumers’ health. In this podcast, Mr. Doak discusses how Sanofi has established an ideal working environment for those who are passionate about the pharmaceutical and marketing fields, and how it has established an everlasting footprint in the hearts of consumers, all thanks to its understanding of users and willingness to test out different communication tactics (FMCH). How has the COVID-19 pandemic affected the cooperation or the healthcare industry in general? What is Sanofi’s strategy for staying ahead of the competition? Learn more in this podcast episode with host Hao Tran. Sanofi is a multinational biopharmaceutical corporation with more than 60 years of development in Vietnam. With patients are the primary inspiration to spearhead containment, set-up and control solutions research in many fields, such as diabetes, cardiovascular, oncology, diseases, rare diseases, and consumer healthcare. Sanofi is on the journey to bring hope to patients and the future of the healthcare industry.

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